Real always wins.
Real brands grow through real connection. We shape and guide your brand strategically and visually & with a clear sense for what really matters.
Collaborative sparring instead of working in isolation
Together, we uncover the essence of your brand and create structure. A solid foundation for communication that resonates because it’s real.
Spectrum – Branding
Rethinking energy – accessible, clear, and forward-looking. For Spectrum, we developed a visual identity that connects technological innovation with intuitive communication. The new design translates complexity into clarity and builds trust in a changing market.
STORYTELLING
Gute Marken erzählen Geschichten, die sich überall wiederfinden – im Design, in der Sprache und in jedem Detail der Marke.
What we do

Brand Identity
Together, we define what your brand truly stands for, shaping its attitude, tone and visual principles with clarity.

Brand Position
We analyze the market, audience and landscape to define your brand’s role clearly. Distinct positioning and real points of connection emerge from that.

Brand Story
We bring together attitude, values, tone, style and positioning into one coherent narrative. It’s the foundation for consistent communication.

Brand Design
We create a visual system that translates your brand strategy into design. Clear, concise and versatile across touchpoints.

Design Adaption
We tailor the design system for all relevant formats and channels. Consistent, recognizable and ready for both digital and analog use.

Brand Communication
We design campaigns, content and brand assets that carry your message with clarity and impact across every platform.
Design built on clarity and truth
Our work reveals what makes brands stand out, grow stronger and stay true to themselves.
Campaign
Inspiration speaks louder than pure information. Hochschule Niederrhein isn’t the only one who thinks so.


In three steps to a brand that connects
Identity Analysis
We listen, ask the right questions and pinpoint what truly defines you.
Design
From that shared foundation, we create a design that reflects your values.
Implementation
We guide you through the process – practical, structured, and effective.
How can your brand gain visibility?
You have an idea or a goal in mind? Tell us what’s on your mind. We’re happy to start with a no-strings-attached conversation and explore ways forward together.
- hello@studiopraam.de
- 02151-4460531
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Lewerentzstraße 104
47798 Krefeld
Route